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• Keeping up to date
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Keeping up to Date

Noone likes to be the last one to know, so make sure you keep up to date with all the current consumer trends.

Here's where to start:

• Buy consumer information magazines, and look at the "in" products
• Buy aspirational magazines - they often have predictions for next seasons hottest trends, this will keep you one step ahead of the crowd
• Subscribe to consumer websites that will keep you up to date with new products and services
• Remeber to de-clutter your possessions on an annual basis - always look to replace obselete items
• Make sure your possessions are the latest model - if not, now is the time to upgrade
• Don't just keep up with the Jones's - buy bigger and better!

88% of consumers rely on others to make their consumer decisions for them. Only 12% are active and informed consumers. (Darrin F. Coe)